This is not a conventional toothbrush. Developed with a lofty objective to offer “better living through designology”, EPIQUAL believes a well designed daily use product is the essential element in modern life. We were frustrated that toothbrush, one of the most indispensable items in our lives, was ignoring such a simple philosophy. So we went back to the drawing board, and EPIQUAL was born. EPIQUAL blends design with excellent functionality. The sophisticated curvy twist provides beauty not only in form but also in function, enabling a comfortable hand grip experience. A carry-on stand completes the toothbrush as a work of art while protecting your bristles from external bacteria. Just in case you might fall in love with this toothbrush and want to use forever, we made it replaceable. A toothbrush can be epic when it comes with great quality. We call it EPIQUAL.